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Drag Race at Pride

RUPAUL'S

DRAG RACE UK

Drag Race UK at Manchester Pride

BBC Three

Commercial  |  PR  |  Experiential

Looking after regional activity for Drag Race UK meant taking on Manchester Pride, one of the largest LQBTQ+ festivals in the UK. 

Using Ru Paul's legendary long legs as the centre for our inspiration, we worked with Asylum  Models and Effects to engineer and puppeteer a giant pair of heeled legs for the parade, in front of a float starring the drag queens of the season. For the festival stage design, we designed a fabulously-humorous entryway using Ru's legs (designed to be rolled on and off stage)

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