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Neeva D London



Neeva D London

Commercial  |  Branding

International luxury brand, Neeva D London, commissioned me to develop their brand identity and assets to be used across a variety of collateral including the couture wear itself.  

Becoming familiar with the designer, the product and target market, I developed a classic logo and an icon connoting the key brand value of 'dual heritage'.  Lace is a trademark feature in the designer's work and so a subtle treatment hinting at lace was used when developing the brand guidelines (brand book) and other collateral.  The Neeva D London brand identity now features prominently in every aspect of their brand, including across web and on catwalks.  

icon and logo-01.jpg
Neeva D brandbook inside 1.jpg
Neeva-D label.jpg
Neeva-D bags.jpg
Neeva D brandbook inside 2.jpg
Neeva D business cards.jpg
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